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Marriott International China selects Salesforce Marketing Cloud for Marketing Automation

In 2021, Marriott International China, a China based Leisure and Hospitality organization with 7100 employees and revenues of $4.1B selected Salesforce Marketing Cloud for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Marriott International China Salesforce Legacy Salesforce Marketing Cloud Marketing Automation CRM n/a n/a 2021 2021
Discover the latest software purchases and digital transformation initiatives being undertaken by Marriott International China and its business and technology executives by accessing the entire Marriott International China and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by Marriott International China employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.

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FAQ - Marriott International China selects Salesforce Marketing Cloud for (Marketing Automation)

In 2021, Marriott International China selected Salesforce Marketing Cloud for Marketing Automation to modernize their CRM operations and improve scalability, visibility, and control.

The Salesforce Marketing Cloud deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.

Marriott International China is a Leisure and Hospitality organization in China, with approximately 7100 employees and $4.1B in annual revenue.

Marriott International China has initiated the Salesforce Marketing Cloud implementation with an expected go-live in 2021, supporting its modernization of Marketing Automation processes.

Marriott International China has not disclosed the SI for the Salesforce Marketing Cloud implementation.

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