Prudential Singapore selects Salesforce Marketing Cloud for Marketing Automation
In 2024, Prudential Singapore, a Singapore based Insurance organization with 1200 employees and revenues of $2.0B selected Salesforce Marketing Cloud for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.
| Customer | Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live | Prudential Singapore | Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | n/a | 2024 | 2024 |
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